Who is this for?
The Retain system is built for DTC brands that are already acquiring customers but know they could be getting more value from them. If you're spending on acquisition and suspect your repeat purchase rate or lifetime value isn't where it should be, this is for you.
What does the Retain system actually involve?
We audit your post-purchase experience, identify where customers are dropping off, and build systems designed to bring them back. Email flows, win-back campaigns, replenishment sequences, loyalty initiatives, everything built around your customer behaviour and designed to increase lifetime value.
We already send emails. Why do we need this?
Sending emails and having a retention system are two different things. Most brands have a welcome flow and the occasional promotion. What's missing is the infrastructure that keeps customers engaged between purchases, the behaviour triggered flows, the replenishment sequences, the win-back campaigns that catch customers before they're gone for good. That's what we build.
What does this mean for my business?
Every additional purchase from an existing customer costs you nothing in acquisition. If we increase how often your customers buy and how long they stay, the impact compounds across your entire business, making every pound you spend on acquisition more profitable.
Do I need the full growth system?
No. Each system can be implemented independently. Some brands need help acquiring more customers. Others already have traffic but struggle to convert or retain them. We'll identify the biggest bottleneck and focus there first.
Can you work alongisde our existing tem?
Yes. We cam work alongside whatever is already in place without disrupting it. If you have an email setup we can build on, even better. We handle the strategy, the flows, and the optimisation. your team keeps doing what they're already doing.